Your Subaru is “Dog Test. Dog Approved”
February 26, 2010
Subaru and the ASPCA have partnered up to create a “Dog Tested. Dog Approved” campaign. 7 out of 10 Subaru customers have some kind of pet, so this partnership was created to help bring these pets and people together.
In the first year alone, a $1.2 million donation was collected through their “Share the Love” event. Over the holiday season, many events were held which resulted in over 350 adoptions and $28,000 for local agencies. Subaru is celebrating their partnership with the ASPCA though a campaign featuring, Olive and Zelda, two adopted dogs, driving a Subaru Forester.
You can see all of their adventures, and help “Share the Love” at Subaru.com. Below is just one of many commercials with our furry friends. You can also check more out on YouTube here.
2010 Nissan Leaf is Finally Arriving in Maryland
February 4, 2010
If you thought fuel efficiency was just a trend, then you were sorely mistaken. Manufacturers are placing more and more eco friendly vehicle on the road every day. Nissan, who is already known for small fuel efficient cars like the versa and Sentra, has now entered the hybrid market with the long awaited Nissan Leaf.
The Nissan Leaf is set to come out this year, in 2010, but mass production of the vehicle will not begin until 2012. It is 100% electric, absolutely no gas and no emissions. However, it functions like a normal V6 vehicle. It speeds up to 90 mph, holds 5 passengers, and even comes with the bells and whistles – airbags, audio systems, navigation systems and more.
This all sounds great, but let’s be honest, the one question everyone is asking is about the battery. Put simply, the battery charges in 4-8 hours, but at quick-charge stations it can charge up to 80% in only 26 minutes. The battery life has a range of 100 miles per charge under everyday driving conditions.
Obviously there are many more concerns with a new battery powered vehicle. This is why Nissan has launched a site powered by twitter for consumers to easily post questions and receive answers. If you are undecided, ask. The site is filled with great discussions and questions you probably didn’t even think to ask about. Check it out here.
If you are truly interested sign up for updates here. Be the first to test drive this new car when they arrive at Herb Gordon Nissan later this year.
Nissan credits “strong initial demand” for the decision, saying that nearly 22,000 people in North America have contacted the company since the car’s unveiling in August. The five-passenger hatchback is expected to be priced between $28,000 and $35,000 before any government incentives.
The Leaf is due to hit showrooms in late 2010.Those who wish to place a reservation for the Leaf can visit a dedicated Web site here. Better yet, connect with Herb Gordon on Facebook, Twitter, Flickr, and YouTube to stay updated locally.
New Audi MMI with Google Earth Integration
January 20, 2010
Audi isn’t the first to add Google to its in-car information offerings. It is, however, the first to add Google Earth and then tie that in to a suite of mobile tools that will make using your navigation system almost as easy and comprehensive as using your home computer.
In the latest incarnation of Audi’s Multimedia Interface (MMI), Google Earth provides a bird’s-eye view of the surroundings. Then you can zoom over the landscape, choose a city to investigate and pull up its Wikipedia page. When you know where you want to go, let your finger do the typing on the touchpad to enter your destination. Follow the jump for a video of the system in action. The new A8 just got a little bit sweeter.
[Source: in2itech]
MileOne Tischer BMW has won the 2010 DealerRater BMW Dealer of the Year award
January 14, 2010
We are pleased to announce that MileOne Tischer BMW has won the 2010 DealerRater BMW Dealer of the Year award. This title is awarded to those dealerships who are committed to quality customer service and who receive numerous reviews demonstrating their excellence.
Since 2002, DealerRater.com has become a worldwide dealership review site featuring more than 24,000 US car dealers and 85,000 user reviews. DealerRater provides the opportunity for users to search for car dealerships, read current reviews, write their own review, and find car deals – all for free. Car Dealers are rated on the criteria of customer service, quality of work, friendliness, price and overall experience.
In 2008 MileOne became committed to the dealer review process in all locations. This decision was made to better understand our customers and to enable a car buying experience best in market. Ratings are like performance reviews. Based on a bad or good review, dealers are able to identify good processes and also where improvements are needed.
MileOne’s mission is to create an unparalleled car buying, ownership and service experience that puts the customer’s needs first and results in a lifetime relationship. Ratings are just one of many practices used to monitor that relationship.
We are extremely proud of that hard work our employees have done to prove our dealerships are the best. Also, thank you to all our great customers who have helped us get to this point. We will continue to do everything we can to ensure an unparalleled service.
Herb Gordon Volvo Installs New Top on Demitric Evans’ 1971 Olds Cutlass Convertible
January 13, 2010
Demitric Evans – Defensive Linebacker of the San Francisco 49ers and formally for the Washington Redskins has shipped his 1971 Olds Cutlass Convertible to Herb Gordon Volvo to have some work done.
Although Demitric is currently playing in San Francisco, his permanent residence still remains on the East Coast in Virginia and he continues to depend on Herb Gordon Volvo for all his automotive needs.
Manager, Ed Sarecky speaks highly regarding their relationship with the NFL athlete. “He is very loyal to us and we are glad to return the favor when we can. Most recently we shipped a used SUV to his mother in Louisiana and now we are thrilled to have the Cutlass in the repair shop.”
The antique car was purchased from Kentucky and is getting a new top. It is expected to be completed by the end of January, just in time for the off-season.
Next time you stop in ask about this classic car and just maybe you will be lucky enough to sneak a peek!
Win two tickets to the premiere of “The Twilight Saga: New Moon”
October 26, 2009
Sign up now for the change to win two free tickets to the premiere of “The Twilight Saga: New Moon” in L.A. on November 16th. And by signing up, you can also play the What Drives Edward contest for a change to win a brand-new Volvo XC60.
Win your very own Volvo XC60! Complete all 6 phases of the What Drives Edward Contest to unlock the final puzzle. If you are the first to solve this final puzzle, you could bring home a brand-new Volvo XC60, just like Edward’s in “The Twilight Saga: New Moon.” So what drives Edward may soon drive you.
There’s more to life than a Volvo. There’s having the power to keep safe what you hold most dear. That’s why you drive one.
The Volvo XC60 is an all new crossover from Volvo with world-first technology. This vehicle comes standard with City Safety, an auto-braking equipment that can stop the car itself. This vehicle is something completely different from Volvo. It’s a new breed of car, if you will. Its crossover designs are sleek and sporty and will be sure to grab the attention of onlookers.
Test one for yourself. See “what drives Edward” at Herb Gordon Volvo in Silver Spring.
Herb Gordon Volvo
3121 Automobile Blvd. Silver Spring, Maryland 20904
1.877.300.1681
Outstanding Service at Mercedes-Benz Dealership
October 13, 2009
Dear Mr. Fader,
It is with pleasure that I write to you about my always outstanding experience at the Herb Gordon Mercedes-Benz dealership. I have been a loyal customer of the dealership since 1980 and, once again, I am reminded why.
Recently, my car was in for service, requiring the involvement of my insurance company. Under the combined guidance of Gary Dove and Tony Wasfi, what felt initially like a quagmire, became easily resolved. Gary is a master of immediately assessing the issues, suggesting the best solutions, and offering reassuring and competent guidance throughout the process. I also know that my car is in the best, professional hands under Gary’s and Tony’s direction. Tony not only diligently managed the repair process; he interceded on my behalf with my insurance company in an accommodating and professional manner. As if this were not enough, the superb assistance I receive from both Gary and Tony is always delivered with the utmost respect and courtesy.
It is often said that the best form of advertising is “word-of-mouth” and the best business is a result of referrals. I never hesitate to relate these extraordinary and pleasant interactions to my friends and colleagues and refer them to Herb Gordon Mercedes-Benz.
Although I suspect that this is not news to you, my experiences over the years are proof positive that Mr. Dove, Mr. Wasfi and the entire Herb Gordon Mercedes-Benz team of professionals are irreplaceable assets to “Atlantic Automotive.”
Very truly yours,
Cynthia Forrest
Herb Gordon Mercedes-Benz 877.868.8484
3161 Automobile Blvd., Silver Spring, Maryland 20904
Introducing the 2010 Porsche Panamera
September 15, 2009
The first true – built from the ground up – sports car for four, the Panamera is the product of over 60 years of uncompromising beliefs. This automobile can trace its remarkable DNA to every race winner, every engineering feat and every legend to wear the Porsche crest. From the very first sketch, this car was destined to be like every great Porsche before it: a true, groundbreaking original.
Every inch of the Panamera was designed to change the way four people experience the road. The executive class interior gives the driver, as well as each passenger, their own unique connection to pure, Porsche performance. From the ascending center console to the four individual power seats, the Panamera interior was meant to feel exactly like a sports car, but with a level of luxury and personalization never before seen. The rear seats are truly unique, with a surprising amount of head and legroom, even for taller passengers.
Fenders higher than the hood, muscular shoulders, a low, wide stance, and head lamps taken straight from motorsport: the Panamera got its look from a long line of stunning automobiles. But like every Porsche, the form comes from function, not fashion. It looks this way because it was built to drive like nothing else but a Porsche.
Built from the ground up, The Panamera was designed to be a pure, unadulterated sports car. The Panamera S achieves 0-60 mph in 5.2 seconds, the Panamera 4S reaches 60 mph in 4.8 seconds and the Panamera Turbo reaches 60 mph in 4.0 seconds. Aside from pure power, the Panamera is the height of sports car technology. Direct Fuel Injection (DFI) provides more power with less fuel. Porsche Doppelkupplung (PDK) gives lightening fast, smooth shifts. And new Auto Start Stop saves fuel by turning off the engine when idle.
Tischer Porsche
3211 Automobile Blvd. Silver Spring, Maryland 20904
1.888.471.7853
Prepare your Mercedes-Benz for fall
September 11, 2009
Rear-Seat Entertainment System1
Bring along your favorite DVDs on your summer travels, and turn your back seat into a dynamic theater for passengers. The system includes two independently functioning 8″ LCD displays, two noise-reducing wireless headsets, one remote
control that can operate both displays and three auxiliary jacks that enable the use of gaming devices (devices not included). Vehicle applicability may vary.
Universal Media Interface or Nav + 42
Nav + 4 is a multifunctional navigation system and entertainment center available as a standard audio system upgrade for most MY08 – MY09 C-Class and MY10 GLK-Class vehicles with an Audio 20 CD headunit. Together, Nav + 4s map navigation, with real-time traffic for life at no additional cost, and in-vehicle music integration allows you to keep your finger on your music streams and your commute routes – all accessed simply and conveniently through integrated steering wheel controls or the central controller.
Two-Tone Wheels*
Emphasize the exclusive style of your Mercedes-Benz, and update your look, with Genuine Mercedes-Benz Two-Tone Wheels. Each wheel is engineered with state-of-the-art technology and safety-tested to uphold our rigorous standards so that you can experience the superior performance and enhanced driving responsiveness along with the eye-catching style you expect from Genuine Mercedes-Benz. Available for select vehicles.
All-Season Floor Mats
Custom-designed rubber floor mats are the perfect way to protect the carpet of your vehicle this fall. Deep channels trap water, mud and melting snow. Easy to clean. Available in black, grey or beige for most vehicles.
Cargo Management Products
Keep items secure and your cargo area dry with the Cargo Area Tray and Cargo Boxes, designed to fit the contours of your Mercedes-Benz. Cargo Area Tray and Cargo Boxes are sold separately.
Side Running Boards
Enhance the look of your vehicle with Mercedes-Benz Side Running Boards. Surface made of stainless steel with rubber nobs prevents slipping on the surface and eases entry into your vehicle.
*Not available for AMG models or vehicles with AMG bodystyling. Cannot be installed on vehicles with Side Step Bars or Front Mud Flaps.
Please call or visit your authorized Mercedes-Benz Dealer today. To purchase select automotive and Lifestyle Accessories call visit here.
Make every drop go further this fall. Schedule your fall vehicle inspection today.
Maintain the efficiency of your vehicle for better fuel economy and a cleaner environment, with a complete vehicle inspection. Call your local authorized Mercedes-Benz dealer today to get more out of every drop.
Preventive maintenance can save you valuable time and trouble down the road. Schedule your appointment today at one of our conveniently located Mercedes-Benz dealerships online here.
Audi Launches Facebook Campaign
August 27, 2009
Another player in the struggling auto industry is expanding its Facebook presence. Luxury car maker Audi is teaming with TurnHere to launch a social video campaign on Facebook highlighting its participation in the “Youth Mobile 2030″ design challenge.
Audi currently has more than 324,000 Facebook fans, one of the highest among car makers. The new campaign will use videos to reach out to those fans and ask for their input on what features they would like to see on future cars.
“Video is a powerful way to experience the Audi brand and the passion of our design team. We wanted to show our Facebook fans that we’re committed to creating automobiles that fit our changing lifestyles; and having this conversation with them is a critical part of that process,” said Brad Stertz, Manager of Corporate Communications for Audi of America. “TurnHere did a great job of capturing that passion and desire in an authentic way that lets our designers start the conversation online among our fans.”
“Youth Mobile 2030″ is the theme of this year’s Los Angeles Design Challenge, with design studios in Southern California submitting their concepts of cars for consumers in the year 2030. According to the designers featured in the videos, Audi is attempting to take into consideration lifestyle as much as form and function in their design, and the car company is looking for insight from its Facebook fans for direction.
The campaign is an excellent use of an existing fan base to gather data about what customers will be looking for in future products.
To dig deeper on marketing your business or brand inside Facebook, check out our industry-leading Facebook Marketing Bible and Best & Worst of Facebook Marketing 2009 report.
