Audi R8 Spyder stars at Iron Man 2 premiere
May 3, 2010
Robert Downey Jr. arrived for the premiere in style in the breathtaking R8 Spyder.
Robert Downey Jr. has returned to his role as the ingenious engineer and Super Hero, Iron Man. The world premiere of Iron Man 2 took place on Monday in Los Angeles. Along with Robert Downey Jr., several other big names accompanied director Jon Favreau down the red carpet, including Gwyneth Paltrow, Scarlett Johansson, Mickey Rourke, Don Cheadle, Sam Rockwell, Samuel L. Jackson – and most importantly, the Audi R8 Spyder. Robert Downey Jr. arrived for the premiere at the El Capitan Theatre in style in the breathtaking R8 Spyder. It was a scene straight out of the Marvel Studios movie, in which main character Tony Stark drives the open-top two-seater.
The R8 Spyder is practically custom-made for the superhero, a technological genius who needs to drive the car without his high-tech suit, but can’t miss out on the innovative technology. Robert Downey Jr. and his R8 Spyder put Audi’s technology to good use: Iron Man’s visual capabilities are optimized by his helmet, for example, and the R8’s high efficiency LED headlights likewise provide for good vision.
The supercar from Audi matches the Super Hero’s indestructible suit with its own carbon fiber composite materials in parts of its exterior skin, along with a high-strength aluminum frame known as the Audi Space Frame. And they both have their supercharged hearts: a glowing artificial one in Iron Man’s chest, and an impressive mid-engine design in the R8, which is visible externally.
With its jet propulsion, Iron Man’s suit worn by Robert Downey Jr. is unrivalled – and the R8 Spyder, with its 525 hp engine, needn’t fear its rivals either. The 5.2 liter FSI engine of the R8 powers the two-seater convertible to a top speed of 194 miles an hour. Only flying could be faster– and in this case, Iron Man comes out on top. But Robert Downey Jr. hardly needs to concern himself. In Iron Man 2, he has the best of both worlds.
Tony Stark drives the open-top two-seater.
2010 Green Car of the Year goes to the Audi A3 TDI
March 17, 2010
As Green Cars become more and more desirable, luxury vehicles have more and more pressure to make their cars Eco friendly. Audi has recently created the Audi A3 TDI which has been named Green Car Journal’s 2010 Green Car of the Year.
This A3 TDI is stylish, upscale, has a 42 mpg highway fuel efficiency, substantial torque starting at 1,750 rpm and is approved to B5 bio-diesel fuel. With a wide and low stance, this A3 comes with 17″ alloy wheels; xenon headlights, daytime running lights, fog lights, and an S line exterior sport appearance. There is leather upholstery, aluminum accents, 10 speaker sound system, SIRIUS Satellite Radio, 40/60 fold-down read seats, 5 doors, and hatchback functionality.
This green car starts at a low base price of only $29,950. For a car brand that prides itself on being sporty and stylish it’s hard to believe it’s also friendly to mother earth. No longer do Audi drivers have to hear the wrath from Eco activists about their sporty polluting gas guzzler. Check out the new Audi A3 TDI at Tischer Audi in Silver Spring. We are sure you will agree that this sports car is evolutionary.
New Audi MMI with Google Earth Integration
January 20, 2010
Audi isn’t the first to add Google to its in-car information offerings. It is, however, the first to add Google Earth and then tie that in to a suite of mobile tools that will make using your navigation system almost as easy and comprehensive as using your home computer.
In the latest incarnation of Audi’s Multimedia Interface (MMI), Google Earth provides a bird’s-eye view of the surroundings. Then you can zoom over the landscape, choose a city to investigate and pull up its Wikipedia page. When you know where you want to go, let your finger do the typing on the touchpad to enter your destination. Follow the jump for a video of the system in action. The new A8 just got a little bit sweeter.
[Source: in2itech]
Audi Launches Facebook Campaign
August 27, 2009
Another player in the struggling auto industry is expanding its Facebook presence. Luxury car maker Audi is teaming with TurnHere to launch a social video campaign on Facebook highlighting its participation in the “Youth Mobile 2030″ design challenge.
Audi currently has more than 324,000 Facebook fans, one of the highest among car makers. The new campaign will use videos to reach out to those fans and ask for their input on what features they would like to see on future cars.
“Video is a powerful way to experience the Audi brand and the passion of our design team. We wanted to show our Facebook fans that we’re committed to creating automobiles that fit our changing lifestyles; and having this conversation with them is a critical part of that process,” said Brad Stertz, Manager of Corporate Communications for Audi of America. “TurnHere did a great job of capturing that passion and desire in an authentic way that lets our designers start the conversation online among our fans.”
“Youth Mobile 2030″ is the theme of this year’s Los Angeles Design Challenge, with design studios in Southern California submitting their concepts of cars for consumers in the year 2030. According to the designers featured in the videos, Audi is attempting to take into consideration lifestyle as much as form and function in their design, and the car company is looking for insight from its Facebook fans for direction.
The campaign is an excellent use of an existing fan base to gather data about what customers will be looking for in future products.
To dig deeper on marketing your business or brand inside Facebook, check out our industry-leading Facebook Marketing Bible and Best & Worst of Facebook Marketing 2009 report.
2009 Audi A6 and S6
October 10, 2008
Audi’s A6 sedan and wagon get a new supercharged engine and a revised look for 2009.
Lighting and engines: two things Audi does well and with high technology. The revised 2009 A6 sedan and wagon will get new items from both categories.
Photo Gallery: 2009 Audi A6 and S6 – New Audi A6, S6, RS6, Luxury Sedan and Wagon Review – Automobile Magazine
2010 Audi R8 Roadster Spied
October 10, 2008
It’s the R8 Convertible or Roadster or Cabriolet or Something. No matter what they end up calling it, this R8 will have a folding soft top.
It’s hard to go unnoticed in Audi‘s R8, something that has become abundantly clear to us in the short time a Mugello blue coupe has been in our Four Seasons fleet. But what if you want onlookers to notice who’s in the R8 as well?
Photo Gallery: 2010 Audi R8 Roadster Spied – Audi R8 Convertible – Automobile Magazine
2009 Audi A4 Allroad Quattro Spied
October 10, 2008
The next Audi Allroad Quattro will move to the A4 platform.
Although we haven’t seen it in North America since 2005, Audi‘s Allroad Quattro off-road wagon continues to thrive in Europe. Judging by these spy photos, it may continue to do so – albeit with a major platform change.
Photo Gallery: 2009 Audi A4 Allroad Quattro Spied – Latest News, Features, and Reviews – Automobile Magazine.
2009 Audi S4 Wallpaper Gallery
October 10, 2008
Meet the new supercharged Audi S4.
2009 Audi S4
October 10, 2008
Although it abandons a V-8 in favor of a supercharged V-6, the 2009 Audi S4 packs enough power to blow us away.
If you’ve been wondering what Audi will bring to the 2008 Paris motor show, the suspense is over. Meet the 2009 Audi S4, the performance-tuned variant of the revamped 2009 A4.
Photo Gallery: 2009 Audi S4 – 2008 Paris Motor Show Coverage, Audi Performance Tuned Sedan – Automobile Magazine
Audi A1 Sportback Concept
October 10, 2008
Audi’s latest A1 concept – the A1 Sportback – shows it’s rather serious about the premium-subcompact segment.
Audi‘s getting serious about this premium-subcompact category. After teasing us with the delightful A1 Metroproject Quattro concept at last year’s Tokyo show, the firm evolved the design into this four-door hatchback – the A1 Sportback Concept – for the 2008 Paris motor show.
Photo Gallery: Audi A1 Sportback Concept – 2008 Paris Motor Show Coverage, New Car Reviews, Concept Cars – Automobile Magazine
